Content overview
How to Optimize the Image Size on Webflow for SEO
Compressing images and converting them to WebP or AVIF format after uploading is essential for reducing file sizes and improving website performance. WebP/AVIF are modern image format that provides superior compression and quality compared to traditional formats like JPEG and PNG, leading to faster load times and better user experiences.
How to do it on Webflow
With Webflow, you can easily compress existing image assets with the built-in image conversion tool. It also works for all your images from the CMS.
Get more information about the image conversion tool here.
Recently, Webflow introduced another format for compression: AVIF.
What is the difference between AVIF and Webp?
- Compression: AVIF compresses files better, making them smaller than WebP.
- Image Quality: AVIF handles complex images better with higher quality.
- Browser Compatibility: WebP works in more browsers than AVIF.
- Best Uses: AVIF is ideal for high-quality photos; WebP is better for quick-loading web graphics.
- Processing Power: AVIF needs more computing power, which can slow down processing times.